Why you'll want to listen:
While CX and UX often share similar goals, they utilize very different approaches. Are you taking full advantage of their complementary strengths? In this recording of a webinar, Forrester analyst Leah Buley reviews findings from her latest research.
Key takeaways include:
- The current state of CX/UX organizational structures
- How to optimally allocate responsibilities and identify opportunities for collaboration
- Approaches to build a UX/CX operating model that leverages the best of both disciplines
London based Joana serves customer experience professionals with key expertise in digital customer experience, journey mapping, and Agile models. n.